網紅帶貨 網(wǎng)紅(hóng)：social media influencerHe is not only a social media influencer, but also a teacher.他不隻是個(gè)網紅(hóng)，還是個(gè)教師。很多時候，我們都會把某個行業的意見領袖簡稱(chēng)爲：KOL，也可以表達(dá)網紅的意思 。eg:Belling says influencer marketing was critical from day one, when popchips was just a little indie brand that could.Belling 說，網紅帶(dài)貨從(cóng)第一天起就至關重要，當時 popchips 還隻是一個小的獨立品牌。 直播 直播：live streamThis is a wonderful live stream.這是一場精彩的直播。相關詞彙 ：網(wǎng)紅(hóng)直播：live video streaming/ network broadcast網(wǎng)絡(luò)主播：network anchorlive stream 直播live 表示：現(xiàn)場(chǎng)直播stream 表示：流量eg:Let's watch the live stream together!我們一起看直播吧！相關熱詞 e-commerce live streaming 電(diàn)商直播direct broadcasting room 直播間(jiān)online platform 網(wǎng)絡(luò)平台social media 社交媒體(tǐ)Tik Tok 抖音purchasing power 購(gòu)買(mǎi)力fan economy 粉絲經(jīng)濟(jì)live streaming economy 直播經(jīng)濟(jì)limited edition 限量發(fā)售anchorman /’æŋkəmæn/ 男主播anchorwoman /’æŋkəwʊmən/ 女主播streaming online 在線(xiàn)直播key opinion leader 網(wǎng)紅(hóng)KOLnew media 新媒體(tǐ)follow / unfollow 關(guān)注 / 取關(guān)hit the LIKE / thumbs up 點(diǎn)贊(zàn)reward function 打賞(shǎng)功能flood / explode the screen 刷屏social network / networking 社交網(wǎng)絡(luò)attract followers 圈粉小拓展：“明星代言”英語(yǔ)可以說(shuō)成 celebrity endorsementendorse /ɪn’dɔs/ v. 代言；宣傳(chuán)endorsement n. 代言開(kāi)箱直播 ：unboxing live stream美妝(zhuāng)直播：beauty live stream穿搭直播：fashion live stream 相關人物 口紅一哥——李佳琦The 27-year-old Li Jiaqi’s maverick sales technique has won him the nickname "Lipstick Brother No 1". Once an unassuming shop assistant earning a modest salary in Nanchang in south-east China, he now has more than 40 million followers on Douyin.27歲的李佳琦特立獨行的銷售技巧爲他赢得瞭(le)“口紅一哥”的稱号。他曾經是南昌某商店一個不起眼的店員，掙著(zhe)微薄的薪水，而現在他在抖音上有4000多萬粉絲。In one of his live-streaming sales sessions he sold 15,000 lipsticks within five minutes. Unlike many beauty bloggers he always demonstrates the lipsticks he's selling on his lips, rather than his arms. It seems to be paying off, as he now reportedly has a net worth of up to $5m.李佳琦在一次線上直播銷售活動中 ，五分鍾内就賣出瞭(le)15000支口紅 。與許多美妝博主不同的是 ，李佳琦展示口紅時總是塗抹在嘴唇上，而不是手臂上。付出終有回報(bào)，據報(bào)道 ，他現在的淨資産高達500萬美元 。帶貨女王——薇娅There is also 33-year-old Wei Ya, whose 1 April sale of a $6m rocket launch on Taobao amazed the nation and attracted international publicity. So much so that Taobao had to issue a statement confirming the sale was real and not an April Fools' joke.33歲的薇娅4月1日在淘寶直播間售出瞭(le)一枚價值4000萬元的火箭，轟動全國，引發瞭(le)國際關注。淘寶不得不發表一份聲明 ，確(què)認這次銷售是真實的，而非愚人節玩笑。The official China Daily says this was "the world's first live broadcast of a rocket sale". More than 620,000 Weibo users have used the hashtag #WeiYaSellsARocket and more than two million online viewers tuned in to watch the sale.《中國日報(bào)》表示，這是“世界首次直播賣火箭”。超過62萬微博用戶參與瞭(le)話題#薇娅賣火箭#， 200多萬觀衆在線觀看瞭(le)這場銷售直播。 相關作文
以下作文爲2020屆衡陽市高三畢業班聯考題目——李華 ：直播帶貨，賣農産品
直播帶貨假如你是李華，因爲新冠疫情( the COVID-19 epidemic))的影響，你的英國筆(bǐ)友May家開辦(bàn)的農場農産品滞銷，寫信向你求助。請你給她回封信，鼓勵她參照中國的經驗，自己做網絡主播( network anchor)，在家直播帶貨( promote goods sales through livestreaming)。内容包括1.直播推銷的設備;2.直播推銷的優勢;3.直播推銷的建議。參考詞彙1.拼單(dān): share the bill;:2.秒光:sell out within seconds;3.網(wǎng)紅(hóng)營銷:social Influencer marketing。參考範文Dear Mary, How are you getting along these days? Knowing that the produce on your farm is hard to sell during the COVID-19 epidemic, I really feel as worried as you. So, I'm writing to share some successful Chinese experience to help you. Chinese farmers came across the similar problem not long ago, but they came up with a creative solution:promoting goods sales through livestreaming. What you need are a computer or a cellphone with access to the Internet and a live stream platform or application for broadcasting. By taking advantage of social influencer marketing, the sellers can introduce the goods more efficiently and the buyers can watch the products visually in real time, thus, making the online trade more convenient. To ensure the quality of live streaming, make sure the equipment and the Internet are of good quality and the surroundings are quiet and free of disturbance. I do hope that it will be helpful to you. Best wishes! Yours sincerely, Li Hua
